High Conversion Rates
A good ranking on any search engine guarantees high conversion rates. Your target market becomes more aware of you and remains engaged as long as you maintain your top position.
Ecommerce Services · SEO
SEO for Ecommerce Brands That Want Sustainable Growth
Reduce dependence on paid ads and grow qualified organic traffic with ecommerce SEO built for Google, marketplaces, and conversion-focused product pages.
14.6%
SEO inbound close rate
61%
Lower lead generation cost vs outbound
4
Major marketplaces we optimise for
Why Ecommerce SEO Works
The good ranking of your ecommerce site can guarantee you high conversion rates.
Your target market will become more aware of you as long as you maintain your top position. Unlike paid advertising that stops the moment your budget runs out, SEO builds a sustainable, compounding asset for your business.
Customers who find your store through organic search already have a specific requirement and purpose in mind — making them far more likely to convert than cold outbound prospects.
Talk to Our SEO Experts
SEO by the numbers
Why ecommerce businesses choose SEO over paid ads
14.6%
Average close rate from SEO inbound leads — versus just 1.7% for outbound cold leads
61%
Reduction in cost of lead generation through inbound SEO versus outbound, per Search Engine Journal
0
Pay-per-click spend needed once your ecommerce site achieves a top ranking on Google
Key Benefits
What Ecommerce SEO Delivers for Your Business
Effective SEO leads to a better user experience — resulting in more clicks, more leads, better brand recall and higher conversion rates on your ecommerce sites or marketplaces.
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SEO Brings Higher Close Rates
SEO achieves an average 14.6% close rate from inbound leads versus just 1.7% from outbound leads. Customers who research your product online already have a specific requirement in mind.
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Lower Lead Generation Cost
Inbound SEO leads lower the cost of lead generation by 61% versus outbound, per Search Engine Journal. Top rankings eliminate the need to run pay-per-click or social media ads.
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Reduced Advertising Spend
When your ecommerce website already has a top ranking on Google, there is no need for you to run pay-per-click search ads or advertise on Facebook or Instagram.
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Better User Experience
Effective SEO leads to a better user experience. This results in more clicks, more leads, better brand recall and higher conversion rates on your ecommerce sites or marketplaces.
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Marketplace Top Rankings
We help you achieve top rankings across all major ecommerce platforms — Google, Shopify, Amazon, Lazada and Shopee — to capture buyers wherever they search in Asia.
SEO Brings Higher Close Rates
Statistics show SEO inbound leads close at 8× the rate of outbound leads.
As a part of inbound practices, SEO achieves an average of 14.6% close rate from inbound leads, compared to 1.7% close leads from outbound leads.
Reaching out to customers (outbound or cold leads) often results in lower conversion rates. Whereas SEO leads, where a customer makes the actual research of your product, result in higher conversion. These individuals, who make their research online, already have a specific requirement and purpose in mind.
−61%
Lower cost per lead with SEO. Inbound leads lower the cost of lead generation by 61% versus outbound, per Search Engine Journal.
SEO Leads Cost Much Lower
SEO lowers your advertising costs — permanently.
The Search Engine Journal reported that inbound leads can actually lower the cost of lead generation by 61% versus outbound leads. When your ecommerce website already has a top ranking on Google, there is no need for you to run pay-per-click search ads or advertise on Facebook or Instagram.
Effective SEO leads to a better user experience. This results in more clicks, more leads, better brand recall and higher conversion rates on your ecommerce sites or marketplaces.
Get Started with Ecommerce SEOQualified, Intent-Driven Traffic
SEO leads come from people actively searching for your products. They already have a specific requirement and purpose in mind, leading to far higher conversion rates.
Compounding Returns Over Time
Unlike paid ads that stop working when your budget runs out, SEO rankings deliver ongoing organic traffic and leads with no incremental cost per click.
Better Brand Recall
Maintaining top positions on Google and marketplaces continuously builds brand awareness. Your target market becomes more aware of you as long as you maintain your top position.
Eliminate Pay-Per-Click Spend
When your ecommerce website has a top ranking on Google, there is no need to run pay-per-click search ads or advertise on Facebook or Instagram.
Marketplace SEO
SEO on E-Commerce Marketplaces: Shopify, Amazon, Lazada and Shopee
All popular ecommerce marketplaces have their unique search engines. You need to be familiarised with their different algorithms in order to have your products listed on the first page for the keywords that you want. We will be able to help you achieve top rankings on different ecommerce platforms.
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Shopify
Optimise your Shopify store's product and collection pages to rank on Google and within Shopify's own search results.
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Amazon
Master Amazon's A9/A10 algorithm to ensure your products appear first when buyers search on the world's largest marketplace.
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Lazada
Dominate Lazada search results across Singapore, Malaysia, Indonesia, Thailand, Philippines and Vietnam with localised SEO.
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Shopee
Rank at the top of Shopee's search engine across Southeast Asia with keyword-optimised listings and SEO-driven storefronts.
Ready to achieve top rankings on every platform?
We will be able to help you achieve top rankings on different ecommerce platforms across Singapore and Asia. Let's talk about your marketplace SEO strategy.
Get in Touch
Start Growing Your Ecommerce Business with SEO
Our i-2 Communications consultants are here to help you get your potential customers to find you. Almost 70% of a popular site's traffic is derived from search engines such as Google or Yahoo! By getting higher rankings on search engines, your website has the capability to become a powerful sales engine.
Request a Free Ecommerce SEO Consultation
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