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AI MarketingRetargeting Just Got Ruthless (in the Best Way) May 16, 2025 Patricia SoletaComment on Retargeting Just Got Ruthless (in the Best Way) In a digital age where consumers are bombarded with over 10,000 marketing messages per day,
AI MarketingSmart Ads, Dumb Budget? Fix It with Predictive Targeting May 14, 2025 Patricia SoletaComment on Smart Ads, Dumb Budget? Fix It with Predictive Targeting You’re doing everything right—or so it seems. Your ad creatives are punchy, your headlines are
AI Marketing Artificial IntelligenceHow AI Is Turning Marketers into Data-Wielding Warlocks May 13, 2025 Patricia SoletaComment on How AI Is Turning Marketers into Data-Wielding Warlocks In the not-so-distant past, marketing felt a lot like guessing in the dark. You’d run
AI Marketing Artificial IntelligenceHow to Train Your Marketing Team for AI Adoption May 13, 2025 Patricia SoletaComment on How to Train Your Marketing Team for AI Adoption The marketing world is evolving faster than ever—and at the center of this transformation is
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AI MarketingConquer Click Fatigue: AI Knows What They’ll Click Before They Do May 9, 2025 Patricia SoletaComment on Conquer Click Fatigue: AI Knows What They’ll Click Before They Do In today’s digital marketing landscape, attention is currency. Brands are in a constant battle to
AI Marketing Artificial IntelligenceAI Marketing Myths You Still Believe—and Why They’re Killing Your ROI May 9, 2025 Patricia SoletaComment on AI Marketing Myths You Still Believe—and Why They’re Killing Your ROI In 2025, AI marketing isn’t just a trend—it’s a competitive necessity. Yet, despite its massive
UncategorizedThe Death Knell Tolls for Spray-and-Pray: How AI Is Burying Marketing’s Most Wasteful Tactic May 8, 2025 Patricia SoletaComment on The Death Knell Tolls for Spray-and-Pray: How AI Is Burying Marketing’s Most Wasteful Tactic For decades, marketing often resembled a digital shotgun blast – a wide, untargeted spray of
